Phil Harrison Believes Nintendo Is Widening The Gaming Audience With Switch

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Phil Harrison is a man who has been affiliated with the gaming industry for quite some time now , he has worked for the likes of Sony, Atari and even Microsoft to name a few.

In a recent interview with Gamereactor he shared his thoughts regarding the console market nowadays. here is what he had to say:

“I think Sony has done a great job in making PlayStation 4 very popular in the world. What I wonder about and maybe worry about a little bit is that (both Microsoft and Sony) are they growing the market? Are they building and investing in the content and broadening the experiences to bring in more players? It looks to me, from the public announcements at least, that they are increasingly going for the same kind of core, hardcore gamer. Whereas the Nintendo Switch, I think, really has the opportunity to play to a wider audience. It’s going to be really interesting how the market dynamics play out over the next three or four years in console.”

He then went on to explain how Switch is the more popular console in a growing family and gave the example of his personal life.

“I can only answer from my own experience. With two boys, eight and six, the Switch is definitely the console of choice in the house. My eldest son plays a lot of The Legend of Zelda: Breath of the Wild and together they play a lot of Mario Kart 8 Deluxe. I think the Switch will continue to be the number one console in our house for a period of time.”

So it appears that Nintendo is doing a lot of things right , and I tend to agree with Phil Harrison here as Nintendo is definitely targeting a broader section of the market , and is getting more and more casual gamers on board which I believe will be good in the long run for gaming.

Let us know if you agree with Phil Harrison’s statement by commenting in the comments section below.