No Man’s Sky Steam Page Did Not Mislead Consumers Says Advertising Standards


It seems like No Man’s Sky is finally recovering its shattered image bit by bit, with the game receiving many crucial changes which were praised in its Foundation update, it now appears that the Advertising Authority has also ruled in favor of the much maligned game.

The decision means that screenshots, videos and texts on the NMS Steam store page will remain. While the investigation primarily looked at the Steam store its ruling is also applicable for the PlayStation Store as well.

The ASA received 234 complaints which centered on the fact that the Steam store page and the game had misled the consumer. The complaints centered on screenshots and videos of Advance animal behavior amongst other things. The graphical quality of the games was also called into question.

As part of its investigation the ASA had contacted both Valve and Hello games, however the brunt of the investigation focused on Hello Games since Valve doesn’t handle individual pages for games sold on its platform.

The ASA ruling takes into account the fact the No Man’s Sky is a procedurally generated game , and hence player experiences may vary.

The summary description of the game made clear that it was procedurally generated, that the game universe was essentially infinite, and that the core premise was exploration,” the ASA said.

“As such, we considered consumers would understand the images and videos to be representative of the type of content they would encounter during gameplay, but would not generally expect to see those specific creatures, landscapes, battles and structures.”

You can find the details of the ruling by clicking here

Let us know what do you think about this decision by commenting in the comments section below.