Sorry Aaron Microsoft Just Does Not Have The “Biggest Exclusives”



If you tuned into Xbox One’s Gamescom panel and were left scratching your head at Aaron Greenberg’s Xbox has the “Biggest Exclusives” statement, then trust me you weren’t the only one. Yes the Xbox One X is a beast of a console . Yes it is a fantastic piece of hardware, but one thing which the Xbox One in general has lacked is exclusives.

Microsoft’s Marketing Manager for the Xbox, Aaron Greenberg ,  said during Gamescom 2017 that one of major reasons why Players get the Xbox One is that because of  Great Exclusives which include games like Halo, Gears of War and Forza amongst others.

He also added that Xbox One is the only place where he can play Cuphead , PlayerUnknown’s BattleGrounds and Forza Motorsport 7 during the upcoming Holiday season and then he went on to hype the next year which will include some major Xbox One exclusives .Such as the likes of Sea of Thieves , Crackdown 3 and State of Decay . These titles needless to say will be best utilized on the behemoth that is the Xbox One X.

Now I have no problem with the fact that Aaron Greenberg is doing all that he can to promote the new console, and in all fairness  it is a brilliant piece of hardware , and it by all accounts an engineering masterpiece. As a Marketing manager its Aaron Greenberg’s job to promote and hype the console in any way possible. However at the same time the onus of responsibility does fall on his shoulder to be a tad bit more responsible for the statements that he makes.

It’s however no secret that the PS4 has been this generations  undisputed leader when it comes to exclusives. Hence Greenberg’s  statement makes absolutely no sense , when you see the amazing offering that the PS4 has come out with in this year. With titles such as God Of War, Days Gone and The Last Of Us 2 still to come out , you wonder what players are exactly lining up to get their hands on a Xbox One exclusives?  A recent Gaming Bolt article even went on to detail the number of exclusives that the Nintendo Switch has in its launch year exceed the number of retail exclusives that Microsoft Xbox One has .

Retail exclusives have been in the years 2016 and 2017 have been limited to

  • Forza Horizon 3
  • Gears Of War 4
  • Quantum break
  • ReCore
  • Dead Rising 4
  • Halo Wars 2
  • Crackdown 3
  • Super’s Lucky Tale
  • Forza Motorsports 7

The conclusion is simple Xbox One has no exclusives which can really compete with the PS4 , you don’t need to be a rocket scientist to figure that part out. What’s disappointing is the fact that baring exclusives the Xbox One , and its latest incarnation the Xbox One X can really be a significant threat to the PS4. However its inability to develop exclusives has seen it lag far behind in the console wars.

A look at July’s NPD will serve as an indicator to how far behind the Xbox One X has gone, as Nintendo Switch stormed to the top of the charts backed by the release of its exclusive Splatoon 2. According to NPD analyst Matt Piscatella Sony has built an impressive lineup of games this year which has led it to outselling all other hardware. Xbox languishing in third place speaks volumes about how the lack of exclusives have affected its sales this year.

Speaking of Games , Microsoft has unveiled a list of games which will be enhanced for the upcoming Xbox One X which also includes Rise of the Tomb Raider which won’t only feature 4K resolution but also Dolby Atmos for True 3D Audio.

Xbox One X will be available on Nov. 7th for $499 in the US, although its Project Scorpio Edition is already up for Pre-Order for the same price which has already been nearly sold out. But one must wonder without exclusives how long can the Xbox One X hype last?